About the company:

Yooyaland™ is a start-up company incubated at PICTI for 18 months. Yooyaland™ specializes in the area of integrating technology, learning and entertainment.

In response to the wide educational gap that exists in the Arab countries, Yooyaland's management took on the challenge of using ICT as well as audio-visual media to bridge this gap harnessing the Internet as a medium to deliver education to children across the Arabic counties and Diasporas.

Yooyaland team consists of experts in the field of education, child development, designers and artists.

Contact Info:

 The product:
There is a growing awareness of the need for creative educational resources for kids in the Arab world; resources that blend technology with an enlightening learning process, and utilize Internet as a medium to deliver education across the Middle East and North Africa (MENA) region and the rest of the world.

Yooyaland™ management recognized this opportunity and developed a leading e-learning portal, which combines education, entertainment and skill acquisition via logic, math and science for 3-9 year old Arab children.

Yooyaland™is the most comprehensive Arab kids educational portal with original and authentic educational material, characters and content. The portal extensively applies "edutainment", where kids learn through interactive online games, which gives the portal its appealing forum to kids and parents alike. The portal offers a huge value in kids' entertainment and is the closest to bringing the full potential of CD-ROM-like activities to the Internet.

Yooyaland portal provides a creative early childhood educational experience ensuring that youngsters are always discovering and experiencing the joy of learning.

Yooyaland™educational philosophy:

The early years are very critical years for learning. Children with access to rich resources develop critical skills especially when all senses are involved in the learning process. Therefore, learning through games enhances children's abilities and offers them positive learning experiences.

Yooyaland™activities are designed to encourage children to construct meaning and to express themselves imaginatively while they explore the structure and mechanics of oral and written language, phonemic awareness, phonics, vocabulary, and comprehension.

We believe that authentic experiences are the most effective way for children to develop advanced communication skills including listening, speaking, thinking, viewing, reading, and writing.

Functionality

* Educational

Yooyaland™automatically delivers a rich variety of age-appropriate activities to each user. Each child is unique and learns at his or her own pace. Therefore, parents are provided with the opportunity to change the level of difficulty to each activity which is located at the Parental Control Center section of the portal.

Yooyaland™focuses on the educational skills that are most important to the child’s development, including basic language skills, number recognition and mathematical thinking, critical thinking, spatial reasoning and logic.

Yooyaland™activities are designed by leading experts in education, child's language acquisition and development, in order to motivate and increase the joy and fun in the learning experience .

Yooyaland™focuses on a central cast of authentic characters. These colorful characters create a playful world of fun learning that can be delivered in multiple media formats.

* Technical

The animations are based on flash technology and demonstrate effective use of e-learning methods such as dividing the content into few learning steps, examining the knowledge gained in each step, and interacting with the child to keep him/her playing online.

Yooyaland™presents a comprehensive early childhood non-traditional curriculum program that helps families and educators to ensure that children achieve critical basic learning objectives in reading, mathematical thinking, geography, and creative arts.